Tags: Data integration

Challenges for digital media in the era of data-driven businesses

The rapid development of the technology is profoundly changing our society, businesses and even ourselves. Media is, without doubts, the sector that has been dramatically affected by recent advances in the technology. In the chronological order, there was a significant emergence of online news portals at the beginning of 21st century, ruining many newspapers and […]

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Dataddo 1.2 is public

I am really proud to announce the availability of Dataddo 1.2. We have worked hard to add new functionality, increase overall usability and significantly lower average response time of the application. Amongst significant improvements are: New and simplified GUI. New Facebook Graph API connector. New Google Analytics connector. Updated structure designer with automatic data profiling […]

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Correlation between weather and website performance

This article should demonstrate one of many great features of Dataddo – fusing together data from many different sources and discovering valuable insights for your business. Writing it in the middle of extraordinary long heat wave is giving me an impulse to use long-observed correlation between performance of certain websites and weather as an example. Methodology Correlation […]

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Automated reporting for digital marketing agencies

Internet as a medium changed the marketing communication forever as it brought the ability to measure the activities and therefore more precisely calculate ROI of marketing expenditures. Regardless whether you spend the money on advertising in search, social networks or in on-line display, you have plenty of tools at your disposal to track the effectiveness […]

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Easy data integration with Dataddo

When developing Dataddo, we put a lot of effort to simplify daily routines that our users have to deal with on daily basis. One of the cool examples is the way how you can easily integrate data from various sources together. With user-friendly drag-n-drop interface, you can mash together various information, regardless whether it is […]

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Dataddo 1.0 is public.

After months of fierce development, I am really proud to announce the immediate availability of dataddo 1.0. Let me sum up the main features of this version: Connectors. Provide the ability to exploit the full potential of APIs of various services such as Google Analytics or Facebook Insights without any knowledge of programming. Some of […]

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Build your own low-cost data warehouse

If you are a small or mid-size company, you surely have a lot of data about your customers, products, marketing expenditures or perhaps some data from web analytics tools. Occasionally you came across the need to integrade such data to get more business insights. And then comes the bottleneck, you, as a small- or mid-size […]

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Integration of Google analytics with other data sources

In recent times I have been frequently coming across the issue of integration Google analytics with other data sources. I have been considering using some of the existing services, such as excellent GoodData (www.gooddata.com), but the costs were always eye-watering. I usually ended up using MS Excel or Google docs. Being fed up with this, […]

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