Tags: Google Analytics

Automated Google Analytics data export to FTP/SFTP

One of feature often requested by our users is the ability to automatically, in given period, export data to FTP/SFTP server. This feature is particularly useful when used together with automated data import from Google Analytics, thus with Dataddo you can completely automated Google Analytics data flow. In following paragraphs you can read a short tutorial. We currently […]

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Automated Google Analytics data retrieval using Dataddo

One of the main struggles when doing regular reports using Google Analytics data is the need to conduct daily, weekly or monthly repetitive tasks, usually consisting of dataset definition, setting data range or manually exporting and copy-pasting the data . The whole process might get very time consuming, particularly when managing multiple Google Analytics accounts. […]

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Correlation between weather and website performance

This article should demonstrate one of many great features of Dataddo – fusing together data from many different sources and discovering valuable insights for your business. Writing it in the middle of extraordinary long heat wave is giving me an impulse to use long-observed correlation between performance of certain websites and weather as an example. Methodology Correlation […]

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Dataddo approved as Google Analytics technology partner

Although Google Analytics is only one of many (though important) data sources that can be used within Dataddo platform, I am really glad to announce the approval of Dataddo as Google Analytics technology partner, justifying our best effort delivering to Google Analytics users high-quality service and advanced features including : Extraction of multiple metrics and dimensions (Up to 5 […]

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Automated reporting for digital marketing agencies

Internet as a medium changed the marketing communication forever as it brought the ability to measure the activities and therefore more precisely calculate ROI of marketing expenditures. Regardless whether you spend the money on advertising in search, social networks or in on-line display, you have plenty of tools at your disposal to track the effectiveness […]

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Dataddo 1.0 is public.

After months of fierce development, I am really proud to announce the immediate availability of dataddo 1.0. Let me sum up the main features of this version: Connectors. Provide the ability to exploit the full potential of APIs of various services such as Google Analytics or Facebook Insights without any knowledge of programming. Some of […]

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Direct visits in Google Analytics

One of the most crucial points when assessing the structure of traffic sources, is the share of direct visits. Direct visitors are usually the most loyal to your site and therefore represents the most valuable traffic. Direct traffic is often classified as free, however in reality, it is a reward for your well-executed previous actions. […]

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Best practices for Google Analytics UTM parameters

When using web analytics service such as Google Analytics, you surely came across the need for more thorough system of categorizing the traffic sources. Google analytics meets this need with a number of UTM parameters that can be added to the URL. Even though there are several “How to use…” tutorials already, most of them […]

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What is bounce rate?

The one of the most common questions regarding using Google Analytics is the definition of bounce rate. In some tutorials you could find the information that bounce rate is the percentage of visits that immediately left your site, however this definition is not right since there is no time boundary that would define it. Bounce […]

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Integration of Google analytics with other data sources

In recent times I have been frequently coming across the issue of integration Google analytics with other data sources. I have been considering using some of the existing services, such as excellent GoodData (www.gooddata.com), but the costs were always eye-watering. I usually ended up using MS Excel or Google docs. Being fed up with this, […]

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